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Category Archives: Typography

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Page Layout Part Six: Designing body copy styles

Skilled Workman Posted on March 15, 2016 by David BergslandMarch 15, 2016

Body copy styles The first formatting decisions I will be talking about are for the body copy. This is what Word calls Normal. Many of the Word docs you get to setup will be entirely locally formatted Normal. It is the main content of your book, and it must be comfortable to read. This paragraph style is what produces that smooth type color you need for the background against which the contrasting heads and subheads stand out. … Continue reading →

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Posted in Book Design, Book Production, Pre-release Excerpts, Readability, Recent Posts, Typography | Tagged Adobe InDesign, body copy, Book Design, character styles, Design Issues, graphic design, paragraph design, paragraph styles, text, Typography

Self-publishing Front & Back matter: It’s all about the reader

Skilled Workman Posted on March 1, 2016 by David BergslandMarch 1, 2018

Today, in this third post on formatting, I want to talk about many things which have been lost in the rush toward ebooks: self-publishing front back matter. This is an excerpt from my book: Book Publishing With InDesign CC Many reader services are no longer written or included. Most of this is simply because of the inexperience and lack of training by the normal self-publishing novelist and writer of devotions. You should take a look and seriously … Continue reading →

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Posted in Author Writing, Book Design, Book Production, New Book Release, Readability, Recent Posts, Self-publishing, Typography | Tagged afterword, appendix, back matter, Book Design, ebook, font matter, frontispiece, half title, introduction, list of figures, preface, print, prologue, publishing

Basic page layout: Part One, Book size

Skilled Workman Posted on February 26, 2016 by David BergslandFebruary 26, 2016

As I get ready to release my new book, Self-Publishing With InDesign CC, I want to share some of the basic ideas in the book. Self-publishers rarely know page layout standards So, this little series will help with some of those basic decisions you need to make. Setting up your book to be read: One of the more daunting aspects of book design for the inexperienced is page layout. Most people have Word experience and as I have said … Continue reading →

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Posted in Book Design, Book Production, New Book Release, Recent Posts, Typography | Tagged Adobe InDesign, Book Design, Design Issues, graphic design, InDesign, InDesign CC, page layout, Self-publishing, Typography

Studying poster design to help your covers

Skilled Workman Posted on February 24, 2016 by David BergslandFebruary 24, 2016

CREATIVE PRO HAS AN EXCELLENT ARTICLE TODAY on poster design. I mention this because authors without the trained eye of the designer make embarrassing design mistakes because this knowledge is not part of their understanding. Self-publishers must train their eyes Books like Ellen’s shown above are a real help as you expand your knowledge beyond the narrow confines of writing and editing. What writers are normally not aware of is the constant visual input which is the … Continue reading →

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Posted in Author Writing, Book Design, GraphicDesign, Images, Recent Posts, Self-publishing, Typography | Tagged 99designs, Adobe InDesign, anointed design, Book Design, Design Issues, graphic design, Graphic designer, publishing, reality, Self-publishing

Butterick’s Practical Typography, a new online book

Skilled Workman Posted on February 15, 2016 by David BergslandFebruary 15, 2016

A new typography resource, beautifully done Graphics.com gave a link today to an online book, Butterick’s Practical Typography [shareware, to use an old term] which looks to have some excellent pieces. I just read the first article: Drowning the Crystal Goblet. It is quite good. In it, the concept of invisible typography is taken apart. As I have taught that for years, it was good for me to hear the counter arguments. The second article: Typography in … Continue reading →

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Posted in Book Review, New Book Release, Recent Posts, Typography | Tagged practical, setting type, shareware, The Crystal Goblet, Typography, Web typography

New release! Librum Book Design Group font package

Skilled Workman Posted on January 15, 2016 by David BergslandJanuary 15, 2016

This is the release of the fifteen-font package for book design which I developed in the writing of Practical Font Design With FontLab 5. It is a further development of the Contenu/Buddy group. Click here to purchase the Librum Book Design Group The x-heights are larger, it’s slightly narrower, and the general design is a bit more conservative. There is a serif text family, named Librum, for body copy, and a companion serif ebook family, named Librum … Continue reading →

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Posted in Font Design, Fonts for sale, Hackberry Fonts, New Font Release, News, Recent Posts, Sales | Tagged companion sans, display font family, fonts, Sans-serif, serif, text font family, Typeface, typography. book design

Clear communication and readability

Skilled Workman Posted on January 9, 2016 by David BergslandJanuary 9, 2016

This morning I just wanted to remind us that typography is about communication not the shape of the letters.

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Posted in Book Design, Font Design, Readability, Recent Posts, Typography | Tagged beautiful type, excellence in typography, font design, Practical Font Design, Typography, writing in indesign

The 12-font bundle offered in Practical Font Design is available now!

Skilled Workman Posted on October 19, 2015 by David BergslandOctober 19, 2015

Over the years, I have sold quite a few of these bundles, but I never really had a place where it could be purchased and downloaded. Now I do. It’s a value-added offer for readers of the book. Buy the 12-font bundle here

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Posted in Book Design, Book Production, Font Design, Fonts for sale, Hackberry Fonts, Practical Font Design, Recent Posts | Tagged 12-font bundle, buddy, contenu, contenu book, opentype fonts, Practical Font Design, reduced price

A short note about ebook licensing for your fonts

Skilled Workman Posted on October 4, 2015 by David BergslandOctober 4, 2015

As a font designer, Monotype is the biggest and best. They have all the top sites: fonts.com, myfonts.com, itc.com, and several more. They are the sites used by the pros, primarily. At the least, the pros sell their fonts there also. These places are where my fonts are sold, in most cases. Ebook licensing is very new I have the entire Adobe library and several others, maybe 4000 fonts total. None of them are licensed for anything other … Continue reading →

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Posted in Book Design, Book Production, ePUB, ePUB3, Font Design, Fonts for sale, GraphicDesign, Recent Posts, Typography | Tagged Adobe InDesign, Book Design, ebook font license, ebook licensing, font design, font usage, Typography

Enhanced typesetting and new inaccessible Kindle format?

Skilled Workman Posted on September 22, 2015 by David BergslandSeptember 22, 2015

Back to scratching mud Aaron Shepherd is convinced that this is true. The .kfx (which Aaron believes stands for .kf10) is a post-uploading process done to your books over the first month or two after uploading. What it means as far as he is concerned is this: In practical terms, this means there is no longer any effective way to proof your book before or after publication. You can get it looking absolutely perfect in a KDP proof, and … Continue reading →

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Posted in Book Design, Book Production, Kindle book design, News, Recent Posts, Typography | Tagged Amazon Kindle, Book Design, challenges, Design Issues, enhanced typography, kindle book design, Kindle KFX, page layout, publishing, reality, Typography

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Email is best: david at bergsland dot org
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This site uses the pseudonyms of Bergsland Design for design work; and Radiqx Press for publishing. Both of these have been used for some time beginning in the past millennium. The Skilled Workman is over a decade old dealing with spiritual teachings about our Messiah and the Holy Spirit he sent to us to help us. If you want to meet Jesus, click here.

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