Category Archives: Author Writing

Book production getting started understanding typography

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I’m working on new video coursework about using InDesign for publishing. The first course is concerned about book production getting started understanding typography. My concern is reaching my target audience which is you. I’m writing for an elusive niche—people like yourselves who understand the value of the typographic power of a tool like InDesign. As a font designer, I am very much aware of the fact that no software can build typographic communication as well as InDesign with … Continue reading →

Get domains set up well for your author platform

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Here’s an excellent article about the domains needed for your author platform. Get domains set up well as early as possible. It’s one of your major decisions and needs to be done as early in the process as you can manage. Get domains set up well! Your entire marketing effort is built on your domains. That’s the source of your Facebook posts, your tweets, your pins, and so on. They are all ephemeral. Your website/blog is relatively stable … Continue reading →

The importance of designed books in the self-published future

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I read an excellent article this morning on the importance of designed books. Actually, the article does not mention books, but the concepts apply. Here’s a quote from the interviewee, Dave Snyder Design in the most classic sense is a potent business strategy. That’s not to say it’s only about business efficiency. Everything needs a high level of craft, but even that can’t put lipstick on a pig and make people believe the pig is not a pig. … Continue reading →

A FontLab 5 webinar perusal for kicks

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I ran across this FontLab 5 webinar perusal on YouTube today. The recording quality is poor. But it might be helpful. At least there’s a bit of a face and voice with the name. The basics of a Fontlab workflow: new font

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Self-publishers trade publishing dreams need excellence

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Self-publishers trade publishing dreams need excellence to provide better hopes. There are realistic, if remote, possibilities of being picked up by a “real” publisher. But only if you can demonstrate excellent sales, a sizable following, or ongoing usage (like coursework, regularly scheduled seminars, and the like). I thought the image of Victorian woodtype might help drive home the concept of tradepub being a step back to a time which really doesn’t exist any more. Traditional publishing as we … Continue reading →

Tate closes, authors beware, and other normal advice

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I wanted to write a short reminder post about the trials and tribulations of authorship: the news that Tate closes, authors beware of BEA, and other normal advice. This is one of the things we need to do to help each other remember about the dangers [fical] of wandering about in the publishing industry. News like Tate closes, authors beware of BEA, and so on is just normal advice For those not aware, Tate (who is a commonly used … Continue reading →

Digital books still increasing

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There’s a lot of confusion among authors today. Primarily, it shows as: are digital books still increasing? The answer shouts back: Of Course! Here’s a quote from Jane Friedman’s post this morning Looking Back at 2016: “The market for adult fiction is primarily a digital one “It’s commonly said that in the United States, overall trade book sales are divided about 70-30 print-digital, and that ebook sales at traditional publishing houses are flat to declining. (You’ve probably … Continue reading →

Reedsy simple book formatting & free!

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I received this email today from the Skilled Workman contact form: From Martin at Reedsy simple book formatting: “I’m part of the team behind the Reedsy Book Editor, an online tool that helps independent authors write, collaborate on, and format their projects. It exports in EPUB3 and print-ready PDF and we’ve been getting really great feedback from our Authors. We’ve just published a post on how to format books and thought perhaps you and your readers might find it … Continue reading →

Where is the future of books?

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I just posted a link to this article from The Bookseller: stating the digital revolution is definitely not over. Of course, that is one of those DUH! facts. The future of books is even more complex than you may think, though. How do we deal with audio, video, interactive content, and so on? Basically… The future of books is in the readers’ hands We really don’t know where it will go. Is a book, with a movie … Continue reading →

Amazon still doing Kindle book modification

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I received this in an email from Aaron Shepard this morning. I didn’t get permission to copy this, but I’ve done what I can to make sure you know this is Aaron’s writing. Evidently, Kindle book modification is still a problem after they are uploaded in the name of “better typography”. Aaron has some serious questions about this process. It is certainly something of which to be aware. The following quote is from Aaron’s email: One of the problems in … Continue reading →