Today we have a guest post from a man who is a reader of my work who has become a friend. A while back he told me he was going to write a review. I had no idea he would put so much effort into the attempt. I asked if I could share this and he said to do it. Pastor Dean Williams has been a pastor for over 30 years serving in “a multitude of denominational … Continue reading →
First-line indents I have briefly touched on first-line indents for body copy paragraphs in talks about styles. This is the preferred method of telling the reader that a new topic sentence is being developed—a new thought expressed. I also mentioned my practice of adding a point or two after paragraphs to help the reader see that first-line indent on a busy page. I realize that this is anathema to many, but they should get a life. If … Continue reading →
The concept of on-demand publishing is simple The printer or distributor stores the book on their hard drive (server farm). It is printed or downloaded only after it is ordered and paid for. So, unless there is a demand, it is not printed or downloaded. Much like just-in-time manufacturing, your book is delivered upon demand. You upload the digital files: They are stored on the servers of the on-demand printer or ebook distributor. They print the document … Continue reading →
Use small caps. Small caps are a specialized letterform. They are a smaller set of capital letters (often a bit larger than the x-height), used in place of the lowercase letters, which are designed so they have the same color as the rest of the font. Many of the OpenType Pro font families have real small caps. Faux small caps One of the typesetting options in most professional software (and many word processors) has been the use … Continue reading →
I probably shouldn’t have put an exclamation mark on the title for I haven’t had a chance to try it yet. I’m still wading through the documentation. But I’ve been waiting for this for a long time. The CS6 plug-in Here’s a quote from their Web page from which you can download the plug-in. Kindle Plugin for Adobe InDesign® (Beta) is officially supported by Amazon to convert files to the Kindle format. We recommend you use Kindle … Continue reading →
Having your own publishing house is a decision you need to make In today’s version of the publishing industry, you need one regardless. Even if you sell all your books to the big six, you’ll need a way to market yourself and help your book sales. This is much like the fact that all artists need a studio name. You need a professional interface with the world. On the practical side, you need to think about how … Continue reading →
Use bulleted lists The typographic use of bullets and dingbats is conceptually unknown to typists. Lists are at the core of non-fiction and blog typography. Bulleted lists are an extremely effective means of attracting the reader’s attention—as are numbered lists. In fact, there has been a lot of study to find out what readers see and respond to. There are specific paragraph types you can use effectively to attract the reader’s eye or to re-attract it if it is … Continue reading →
Be careful with hyphens. Because typeset line endings are automatic, so is the hyphenation. You can turn it on or off. Hyphenation is done by dictionary. You can set up the hyphens when you add new words to the user dictionary (see InDesign’s help). Another problem is that automatic hyphenation can create hyphens for many consecutive lines. Here there is sharp debate. Most of us agree that two hyphens in a row should be the maximum (a … Continue reading →
Where do you start? My assumption is that this is something you are already doing. You have been writing and you have a body of work you want to publish. If you are not writing, you are not a writer. This is not for people who say “I really want to write a book about…” some day in the undefined future. Writing may be cathartic therapy for you. It may be sharing the weirdness of life. It … Continue reading →
Letterspacing Here is another typesetting capability that cannot even be considered by word processors. We mentioned letterspacing earlier. Letterspacing is the built-in spacing between characters in a font. The basic idea is that the white space between letters should be identical for all letter pairs. Obviously, this is not simple or easy. AT, OOPS, and silly have very different spacing problems—especially the ill. The better the font, the better the letterspacing. In very cheap fonts, individual letters … Continue reading →