As I mentioned a while ago, I made textbook versions of my two best sellers: Practical Font Design and Writing in InDesign. The process was very simple and easy. I just uploaded the PDF I had developed for download. It had a bit of color added, but it is basically the print version slightly optimized for viewing on-screen. The conversion was very fast and seemingly flawless. Like I mentioned in an earlier post, it’s just a wrapped PDF so far, with …Continue reading →
Aaron Shepherd has stopped recommending Lightning Source as necessary for self-publishers. This is a major reversal for a big name in self-publishing. His position is that the days of easy sales are over. New self-publishers really need to watch their costs, because their royalties will be lean unless the Lord or the world blesses [depending on your spiritual position in creation]. I’ll post more in coming days.
There are many benefits of the new self-publishing options. I’ll cover the financial at the end. It is very fast! One of the real changes in the new paradigm is the speed with which you can release books, booklets, posters, and so on. If you have proofed copy that is ready to format, you can get it published and released in a day or so. The limitation is only your formatting speed. With the techniques and workflow …Continue reading →
Niche writers to limited markets Here we begin to see the modern reality of publishing. The change is of the same type as we saw with the conversion in television from three, then four, gargantuan mass-market networks to the current reality of thousands of channels on cable and satellite. The same thing has happened in magazines where there are now over 10,000 magazines in the US alone. There are now millions of active blogs. We are currently …Continue reading →